BI NUTRACEUTICAL PRESS ROOM

For Release: IMMEDIATE

Contact:
Courtney Jacobs
801-538-0777

BI Nutraceuticals Names Raymond Signore East Coast Regional Sales Manager

LONG BEACH, CA, August 18, 2008—BI Nutraceuticals has hired Raymond Signore as an East Coast Regional Sales Manager. In this position, Signore will be responsible for supporting and expanding BI’s strong position with East Coast customers, as well as growing the company’s customer base within the region.

"Ray’s significant expertise in business development will enable BI to grow its presence on the East Coast," stated George Pontiakos, President and CEO, BI Nutraceuticals. "We are pleased to have someone with a business pedigree like Ray’s join our rapidly expanding sales team."

Prior to joining BI Nutraceuticals, Signore held Sales Manager positions at Generichem Corp and Stryka Botanics, where he oversaw East Coast sales of raw materials to the nutritional products industry. He also worked as Vice President of Purchasing and Vice President of Sales and Marketing at Pure World Botanicals. He holds a bachelor’s degree in marketing from Long Island University and is also fluent in both English and Italian.

About BI Nutraceuticals
BI Nutraceuticals, with facilities in Long Beach, Calif., Long Island, NY, Boonton, NJ and Suzhou and Shanghai China, is a global full-service supplier of dietary supplement and functional food ingredients including whole herb powders and teas, standardized and drug ratio extracts, custom blends, vitamins, minerals, drum to hopper custom blends, granular ingredients and other specialty processes including time released and encapsulated ingredients. All BI ingredients undergo stringent quality analysis that includes heavy metal, pesticide and irradiation testing. All herbal powder ingredients are also tested under the company’s Identilok® species identification process. The company has also developed a proprietary process, UltraHD®, which creates high-density herbal powders allowing for superior flow and less dusting during the manufacturing process. Additionally, BI Nutraceuticals offers steam sterilization via the company’s Protexx HP™ process. For more information visit www.binutraceuticals.com.

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